News

Montieth SPRG Wins Communications Mandate for ASUS

Hong Kong – January 13, 2025 – Montieth SPRG announces its appointment as the public relations (PR) and corporate communications agency for ASUS, a global leader in technology and innovation. 

Montieth SPRG will work closely with ASUS to develop and execute a holistic PR program, focusing on corporate-level messaging and enhancing visibility among key stakeholders. The agency will collaborate with ASUS Corporate Communications to to elevate the company’s international corporate narrative – advancing the possibilities of incorporating technology and data-driven insights into cutting-edge communications strategies and strengthening media relations.

Montieth Illingworth, co-CEO and founder of Montieth SPRG said, “We believe this partnership will amplify ASUS’ impact and drive meaningful conversations about the future of technology. ASUS is at the forefront of technological innovation and our team is committed to providing strategic corporate communications advisory services that enhance ASUS’ narrative and strengthen its presence internationally.” 

Montieth SPRG’s selection was based on a rigorous evaluation process that considered the agency’s credentials, proven track record, industry knowledge, and expertise in providing integrated communications services.  

About Montieth SPRG    

Montieth SPRG (MSPRG) is a global agency that delivers integrated, flexible, and efficient cross-border marketing communications and PR programs that empower companies to enhance their brand profiles and advance their reputations throughout APAC. MSPRG is part of Montieth & Company (M&Co), the specialist PR agency that works across sectors and global media markets.

MSPRG’s work focuses on supporting companies based in North America, Latin America, Europe, the Middle East, and Africa that operate in or are seeking to expand into APAC. For more details, please visit https://montiethsprg.asia/  

For media enquiries, please contact:  

Joyce Lee, APAC Account Director
joyce@montiethsprg.com.hk
+852 9883 9321 

Blogs Hong Kong Budget: Implications for Marketing Communicators Despite continued volatility across the global political and economic landscape, Hong Kong has returned to a surplus in the 2025 – 26 fiscal year. Financial Secretary Paul Chan unveiled a series of initiatives to strengthen the city’s global financial standing, innovation and technology development.    What stood out was the strategic direction under this year’s budget – Hong Kong is actively investing in its visibility, connectivity and innovations. […] Read More
Blogs Are We Doomed with AI? Or Just Not Using It Smartly? The Fear vs Reality Public attitudes toward AI often swing between extremes: fear that it will replace humanity and hope that it will unlock unprecedented progress. The truth, however, is more nuanced. Long before AI dominated global headlines, research and real-world cases had already shown the risks of blind trust in machines. In 2016, ProPublica […] Read More
Blogs Media & PR in 2025: Preparing Business Leaders for 2026 If 2024 was the year AI grabbed headlines, 2025 was the year audience behaviour decisively shifted. Across markets, journalists report their top challenge is adapting to fragmented consumption as news increasingly flows through social feeds, video platforms, and emerging chat interfaces rather than destination sites or broadcasts.  For PR teams, that means fewer guaranteed pathways to […] Read More