News & Blogs
News MSPRG Media Training Session at WeWork On Tuesday, July 23, 2024, Joyce Lee, the APAC Account Director at Montieth SPRG, will be conducting a media training session for WeWork members at WeWork Life Tower in Hong Kong. This session is ideal for those aiming to enhance their media skills and boost their company’s visibility. Attendees will receive insider tips and media […] Read More
Blogs Cybersecurity Landscape Through the Lens of Public Relations Sectors that have experienced the most technological advancement and disruption have inevitably become targets of cybersecurity threats. This is especially the case within the dynamic Asia-Pacific region, known for its continuous technological innovation, entrepreneurship, and rapid growth. “Over the past decade, Asia’s technological capabilities have expanded rapidly. Just a few figures give a sense of […] Read More
Blogs How to Create a Strong PR Strategy and Plan A successful PR program should not be measured by the number of media results alone; it should also be measured by a company’s ability to connect their communication efforts to the organization’s larger business objectives. Beyond sending out story ideas to journalists, crafting a robust PR strategy requires a careful and intricate plan that aligns […] Read More
News MSPRG Co-CEO Richard Tsang Joins the Hong Kong Institute of Marketing as a Fellow Hong Kong, December 7, 2023 – Montieth SPRG (MSPRG) is proud to announce that its co-CEO Richard Tsang has accepted the invitation to become a Fellow Member of the Hong Kong Institute of Marketing (HKIM) during its 40th anniversary celebration. This prestigious recognition follows his induction into the HKIM Hall of Fame last year, underscoring […] Read More
News Montieth Illingworth’s interview on the NYT upheaval Tensions between workers and their bosses are as old as the idea of a workplace itself. It’s nothing new on the whole. But when it’s taking place in one of the most famous newspapers in the world, it tends to put the audience at attention. The paper with “All the News That’s Fit to Print” […] Read More
Blogs Harnessing the Potential Behind Technological Advancements in PR As we use the new, advanced PR tools, the outcomes we deliver to our clients are also enhanced in quality and effectiveness. However, harnessing the power of data requires addressing inherent challenges surrounding quality, integration, ethics, and more. This piece will explore how the PR industry has advanced with the power of data analytics, and […] Read More